What We Do

Brian Traylor is a media artist and designer who received his degree in film from  the San Francisco Art Institute in 2004. He has worked with companies such as Vogue, BMW, and NFL Films. His projects have ranged from political campaign ads to luxury vehicle ads to helping non-profits gain the positive exposure they need. 

His work for the University of Houston's football team won a Texas Lone Star Emmy in 2015. Currently, Brian manages two film preservation companies and works as a videographer and editor for Hatch New Media. 

Because people can't support you if they don't know about you, let us build you a stronger brand with the most important tool today for non-profits: video.

The Deer Park Prairie was saved in great part due to visual artist Brian Traylor. 98% of the donors to the prairie never visited the property, but they DID see the videos produced by Brian.

With Jennifer's Broadcast Journalism degree and Brian's drone video skills and his expert editing, we can help you capture and hold those short attention spans!

Here's the video that saved the Deer Park Prairie

Building off your refurbished brand, let us help you map out smart plans that will raise: awareness, advocacy and money

• Successfully retain the support of your current members

• Get current members to increase their level of engagement

• Change how people think and act toward issues critical to your mission

Are you getting the press coverage you need? 

• Use our decades of media experience to create newsworthy buzz around your issues and events

• Let us help you with press connections for radio, print, and television and become the "go-to" expert for quotes related to your mission

• We can assist you with getting local, state and national politicians familiar and supportive of your work so they (and the press) will be present at your events

Let Profitable Non-Profits lead you to:  

• Differentiate your group from everyone else and powerfully represent yourself to different ages of stakeholders
• Identify the one thing that you do better than anyone else and focus your brand on that unique value 
• Form unique messages and images that meet the needs and aspirations of your audience that leads them to action
• Create a clear brief that details the  challenges your group addresses  

All strong and profitable non-profits are perceived as being the leaders of what they do. You want your organization to be known as developing a unique approach or service that is relevant to your clients and the community you serve.  

People don't support "any" non-profit. They support the uniquely best. 

"Conservation without funding is conversation" is the original catchphrase of Jennifer Lorenz. 

Steady, broad-based income is key to accomplishing any worthy public benefit work. Talking about saving land is only that: it alone does not get the job done.

Crucial though to that financial support comes the need for well-organized accounting and evidence of following strict financial policies. These skills are essential to passing CPA financial audits squeaky-clean which are critical to continued funding from Foundations and any governmental support.

Proper documentation and record-keeping is a key area of expertise that Profitable Non-Profits can bring your group. The goal is passing all audits with neither management nor balance sheet issues. 

Because of the financial and mission success of her leadership role at Bayou Land Conservancy, Jennifer Lorenz was chosen as a national leader by the national Land Trust Alliance as one of the first Land Trust Accreditation Commissioners where she helped define the roles and processes of national accreditation for 1,000 land trusts.

Q: We need help with our non-profit, but not sure what specific help we need. Do you charge for a phone call? 

A: Jennifer Lorenz is happy to have 3 initial pro-bono calls. One with the Executive Director, one with the Board President or Chairman, and one with both together. 

 Discussion of needed focus areas can then be determined.  

Q: We're a new non-profit and just setting up our 501c3 status.  We're drafting our policies, growing our board...maybe best that we invest in our group with you later?

A: The best time to seek a non-profit consultant is when you begin! Save yourself by making sure your bylaws don't hamstring you down the road...that you're pulling onto your board the expertise you need for all potential issues...and that you start your marketing campaign with a bang and not a whimper. An ounce of prevention...

Q: Our organization has been doing great work for years, but we're struggling with our funding now and may have to lay off staff soon. How can we focus on mission when we're so strapped with our fundraising? 

A: Tenuous funding never enables people to work their best if they're constantly worried their job is on the line, which translates to difficulties with mission goals accomplishments. 

Profitable Non-Profits is here to help you break through whatever your funding impasse is. Usually the question best asked is: "Are we relevant to the people in our community?" Because without local support, you won't have the roots needed to sustain your growth. 

We specialize in honing your mission and your message to ensure that you become an integral part of your community.

Foundations can change their focus for funding, business support rises and falls with their profit margins, but individuals continue to give to what they feel is important to theirs and others' quality of life. 

Q: You seem to have a lot of expertise with conservation groups. But we have a different focus. Can you still help us?

Jennifer Lorenz has worked for multiple non-profits including Habitat for Humanity and has been on the board of many other types of organizations including orchestra support groups as well as an elected member of her local Homeowner Association.  

All non-profits need to be focused on being profitable so that they can more effectively focus on their mission. And all non-profits benefit from learning how to listen to their CURRENT supporters and keeping their mission clarity and focus constantly in check. 

Profitable Non-Profits can provide any size organization the means to fulfill their mission. 

Call 281-832-2089 to start the conversation!